PRIVACY POLICY

Effective Date: August 30, 2025

This Privacy Policy applies to the websites, digital products, and services offered by FrideCo LLC (“Fridé,” “Company,” “we,” “us,” or “our”) through https://fride.co/ and other services where this Privacy Policy is referenced. This Privacy Policy describes how we collect, use, and disclose your personal information, and the choices available to you. By accessing or using our Site or purchasing our products, you agree to the terms of this Privacy Policy.

 

INFORMATION WE COLLECT

We (and the vendors we hire to perform services on our behalf) collect, receive, and develop several categories of personal information depending on how you interact with us. This may include: Contact Information such as your name, email address, or phone number. Payment and Billing Information such as your credit or debit card details and billing address. Commercial and Preference Information such as your purchase history, quiz responses, preferences, comments, and reviews. Location Information such as your IP address, zip code, or general location inferred from your device, and in some cases precise geolocation data. Internet and Network Activity Information such as device identifiers, browser type, operating system, referring/exit pages, and site usage. Inferences such as insights about your preferences or behaviors, drawn from the personal information we collect.

 

HOW WE COLLECT INFORMATION

Directly from you when you create an account, sign up for emails or text messages, purchase products, complete a quiz, or contact us. From your devices using cookies and pixels that allow us (and our partners) to collect information automatically on our websites, in ads, and in emails. From vendors and service providers that process payments, deliver digital files, provide courses and communities, host our site, or manage communications. From third parties such as social media platforms when you engage with our brand. By combining sources, we may merge information collected offline with data gathered online, or combine third-party information with our own.

 

HOW WE USE INFORMATION

We use personal information to provide services and fulfill transactions, including processing purchases, delivering digital downloads, and granting access to courses or memberships. We use personal information for marketing purposes, such as sending newsletters, promotional emails, or text messages about new products, features, or special offers. These may include Fridé offerings or third-party offers we believe may be of interest. You may opt out of these communications at any time. We use personal information to communicate with you about your orders, accounts, or inquiries, and to notify you of updates to this Privacy Policy or our Terms of Use. We use personal information to analyze and improve our website, products, and services, including personalization and studying site usage. We use personal information to comply with obligations and manage internal operations, such as administering the website, testing, and analytics. We use personal information for security and fraud prevention, including preventing unauthorized activity, cyberattacks, or fraudulent transactions. We use personal information for verification purposes when you make privacy-related requests. We may use personal information to create deidentified or aggregated data that does not identify you. We use information as otherwise disclosed or permitted by law.

 

RETURNS AND CANCELLATIONS

Each Fridé experience is delivered as a digital product for immediate use. Because of this format, all purchases are considered final and are not eligible for return, refund, or cancellation. We encourage you to review product details and available samples before purchasing so you can choose the experiences that resonate with you. If you encounter any technical issue accessing your order, please contact us through our Contact Form, and we will ensure your purchase is accessible.

 

SHARING OF INFORMATION

We may share personal information within Fridé and its affiliates, as needed for business purposes. We share personal information with vendors and service providers who support our business, such as payment processors, analytics providers, email platforms, digital delivery partners, and course or community providers. We may share personal information to comply with legal obligations, respond to lawful requests, or protect rights, property, and safety. We may share personal information if we believe it is necessary to investigate, prevent, or respond to fraud, unauthorized activity, illegal conduct, or security incidents. We may share personal information in connection with corporate changes such as mergers, acquisitions, or restructuring. We may share personal information with your consent or as otherwise disclosed at the time of collection. We and our advertising partners may collect information about your activity across different websites and services to provide you with interest-based advertising. We do not sell personal information.

 

COOKIES, TRACKING TOOLS & DO NOT TRACK POLICY

We and our partners use cookies and pixels to collect information about your activity over time and across different websites. This information helps us and our advertising partners deliver interest-based advertising and improve your experience. You can learn more about opting out of Google Analytics here: https://tools.google.com/dlpage/gaoptout/. Some browsers provide “Do Not Track” signals; however, because these signals are not standardized, we do not currently respond to them. We do honor opt-out preference signals where legally required, such as the Global Privacy Control (GPC). If you disable cookies, some features of our site may not function properly.

 

THIRD-PARTY WEBSITES, APPLICATIONS, AND SERVICES

Our Site may provide links or access to third-party websites, applications, and services, including social media platforms, payment processors, and community or course portals. Fridé is not responsible for the privacy practices of these third parties. Information you provide to third-party services is governed by their privacy policies, not this one. We encourage you to review those policies before using their services or submitting personal information.

 

USER CONTENT

If you choose to post reviews, comments, or participate in community features hosted on or connected to our Site, please be aware that this information may be publicly visible. You should not share personal information in areas intended for public visibility. Fridé is not responsible for how others may use information you voluntarily disclose in these spaces.

 

CHILDREN’S PRIVACY

Our services are intended for individuals aged eighteen and older. We do not knowingly collect personal information from anyone under eighteen. If we become aware that such information has been collected, we will delete it promptly.

 

DATA SECURITY

We implement appropriate measures to protect your personal information, including secure payment processors and encrypted connections. However, the Internet may be subject to breaches of security, and we cannot guarantee the absolute security of any transmission. You acknowledge that information you provide online may be accessible by third parties, and you transmit information at your own risk.

 

YOUR RIGHTS AND CHOICES

Depending on your location, you may have rights under privacy laws such as GDPR, CCPA/CPRA, or CalOPPA. These may include the right to access, delete, or correct your personal information, or to opt out of certain uses. To exercise these rights, contact us through our Contact Form. You may also opt out of marketing emails by following the unsubscribe link in any email you receive from us, or opt out of promotional text messages by replying “STOP.” We honor opt-out preference signals where legally required, such as the Global Privacy Control (GPC).

 

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Your continued use of our Site and services following an update constitutes your acceptance of the revised Privacy Policy.

 

CONTACT US

If you have questions about this Privacy Policy, please contact us through our Contact Form or by email at info@fride.co.

 

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